by MSG Team | Aug 27, 2010 | Jason's Articles, Photography, screencasts, Sell | 3 Comments
Hi everyone, Cathy asked a great question about how to add photobucket pictures to Ebay listings, (in response to our post “3 Ways to Add Wow”). So, here’s a screencast showing you how we do it. Why do it this way? Well, this allows you to add as...
by MSG Team | Aug 3, 2010 | Jason's Articles, Sell, writing | 2 Comments
Hi everyone, Hopefully by now you’ve realized that effective photography is a real key to our selling strategies. And once you have effective photography, you can repurpose your pictures to add ‘wow’ to your Ebay listings, or other selling pages....
by MSG Team | Aug 1, 2010 | Jason's Articles, Photography, Sell | 2 Comments
Hi everyone, Let’s talk photography! We are going to break it down for you and share exactly what we use and why. Since there is sooo much photography information on the web, just Google any of the terms we use to see a wide array of articles, pictures,...
by MSG Team | Aug 1, 2010 | Jason's Articles, Photography, Sell | 0 Comments
Hi everyone, Let’s talk photography. This post will be about the ‘how-to’ stuff. The next post will be about specific equipment recommendations. Intro: In some ways it seems silly to write about picture taking skills, because it’s so commonly...
by MSG Team | Aug 1, 2010 | beginners read this, branding, Grow, Jason's Articles, Partner Resources | 66 Comments
Hi everyone, Let’s talk branding! This is something I’m super passionate about, so if you ever have any questions, comment below and we can chat about your issues. In this article I’ll outline 10 techniques you’ve got to know about. Here...
by MSG Team | Jul 27, 2010 | Jason's Articles, reputation, Sell | 1 Comment
A virtuous spiral is when you do one thing well and have success, and it sets the stage for you to either, 1. Do it again, or 2. Do something similar because you’ve proven your success through the first effort. Here is an example – You launch your eBay...
by MSG Team | Jul 27, 2010 | Jason's Articles, reputation, Sell | 0 Comments
One of the best things you can do for your auction business is to start a virtuous spiral, aka a positive reinforcing feedback loop, and ensure you stop failing, aka a negative reinforcing feedback loop. This is a bit long, so I’m going to break it into 2...
by MSG Team | Jul 16, 2010 | branding, Jason's Articles, Sell | 3 Comments
It is amazing how many sellers of hand-crafted, hand-carved, or hand-sewn goods seem to completely ignore the basic ideas of branding. How can you ever hope to foster popularity and loyal followers if your user Ebay ID is called jibs1242? (sorry if it really is, I was...
by MSG Team | Jul 16, 2010 | Jason's Articles, scarcity, Sell | 0 Comments
Let’s talk about popularity, novelty, and scarcity, and why scarcity is the most important thing to manage… The popularity of an item is important, I grant you that. The more people that want something, the higher it’s price will go, that’s basic supply...
by MSG Team | Jul 16, 2010 | Jason's Articles, Sell, writing | 0 Comments
As the auctioneer, one of the most important discoveries you can make is that people can be involved for very different reasons. You can speak to those reasons and encourage their involvement. Economist refer to two types of valuations that inform bidders on how much...