Author: MSG Team

Jason & Cinnamon Miles founded Make | Sell | Grow as a resource for sewers, crafters, and artisans. The goal is simple - give tools, tips, and training in a simple to understand way.

10 Reasons Shopify Is Awesome

Hi Makers,

This week I launched my first Udemy course, Shopify Power: Build An Ecommerce Website & Sell Products. The course is just $20, less than the cost of a hardback book, but I’d love to have you try it for half off!

Help Me Launch Shopify Power (Coupon)

I’ve set up a special launch promotional coupon too (limited to the 1st 100 users and then it’s back to the regular price) – I’m doing this for two reasons. First, I’d love to make sure you can get this training if you want it – so price isn’t an issue. Second, so you can help me launch it and provide me with some early reviews. All I ask in return is for your highest and best review on the course – the course reviews are a vital part of getting the course off to a great start. If you can’t wholeheartedly endorse the course, send me an email and let me know how I can improve it. Here’s the coupon link: Shopify Power Coupon Code Link

10 Reasons Shopify Is Awesome (Video)

Rather than making a long blog about it – I recorded a video describing the 10 reasons we think Shopify is awesome – and why it might be right for your business, (this link to will take you to the Udemy page where you can play the full video),

Shopify: 10 Reasons Shopify Is Awesome

More About How We Use Shopify

If you’re not familiar, Shopify is the ecommerce platform we use to run Pixie Faire. Think of it like the ‘back-office’ tool we use to set up and run our website. We serve more than 70,000 customers, serve up over 1 million page-views a month, and transact 40,000-50,000 orders each month – so we know it works really well – it’s battled tested in the real world and we highly recommend it if you’ve decided an ecommerce site is right for you.

If you want to sign-up for shopify we’re more than happy to have you use our affiliate link. It is not our motivation (in any way) but Shopify does offer a small reward if we refer people, so we are happy to include it here since we believe in the product a lot. But you should watch the 10 Reasons video first, learn about the course, investigate other options, and only move forward with Shopify if you’re sure it’s right for you!

I hope you enjoy this course – see you on the inside!



Pricing Principle #2 – There Are No Winners In A Price War

cover 11This is a continuation of our 10 Proven Pricing Principles articles. If you missed the first principle, (You Need A Pricing Strategy), read about it here.

Pricing Principle #2 – There Are No Winners In A Price War!

[ This post has been truncated so that the full collection of pricing principles can be placed on the Kindle platform as Craft Pricing Power. For the spring of 2014 you can download it for free on the last Friday of every month. Get it here. ]

Introducing Internet Pricing Power

Hi everyone,

Happy 2014! I hope you are ready to have a fantastic year!

cover 11In December I polled our Liberty Jane Partners (roughly 1,300 people) and asked them what topic or issue they wanted me to focus on more as I work on blog posts and ebooks.

The topic that got the strongest vote was – pricing. So I’m finishing up a brief ebook about it. But rather than just publish the ebook, I thought I’d put out the entire thing and ask for your feedback & commentary. Then when all the chapters are released – I’ll consolidate all of it into an ebook, (which I plan to give away for free).

So – here is the introduction and the first principle. Over the next few weeks I’ll put out all 10 principles for your review and input.

Pricing Principle #1 – You Need A Pricing Strategy. There are three common strategies to choose from.

[ This post has been truncated so that the full collection of pricing principles can be placed on the Kindle platform as Craft Pricing Power. For the spring of 2014 you can download it for free on the last Friday of every month. Get it here. ]

Instagram Power Interviews

Instagram power Q&A

Hi everyone,

As part of the launch of Instagram Power I’ve assembled the interviews we did for the book and created a free ebook for ya. I also included answers to the commonly asked questions about marketing on Instagram.

I hope you enjoy them – and please do me a favor – pin them to Pinterest, tweet them, and share them with friends!

Click here to download the PDF version

Let’s make 2014 great!


Announcing: Make | Sell | Grow

The Make-Sell-Grow Logo

Hi everyone,

If you’ve partnered with us for a while you know we have a big heart to help people who want to start a sew-from-home businesses. But…

Our website strategy, and support has been (well) pretty random!

First it was “Liberty Jane Partners and Premium Partners”, then we changed the Premium Partner concept into “The Cutting Room” and now we are changing the Liberty Jane Partners website into Make | Sell | Grow.

Call us crazy (and we are) but we are trying our best to figure out how to serve the following people:

1. Sew-From-Home Entrepreneurs Using Our Patterns As The Basis Of Their Work. We are so honored that over 1,300 of you have chosen to partner with us in this way. This website is for you.

2. Crafters & Artisans That Have Discovered Us Via Our Writing. We are grateful that God has opened the doors for us to write for both Penguin Publishing (about Sewing) and McGraw Hill (about Marketing). We are also passionate about self publishing more books like Craft Business Power, (currently the #1 Top Rated Book In Web-Marketing on Amazon).

So with a ton of apologies for another change – we are thrilled to announce that the Make | Sell | Grow site is up and ready for your use. It has all the old content from the Liberty Jane Partners site, and we will continue to add new resources.

We love you guys & want to serve you the best we can!

Jason & Cinnamon &

The Liberty Jane Clothing Team

Ultimate Pinterest Marketers Guide. . .

Hi everyone,

We have been incredibly energized by Pinterest, and the opportunity to grow our brand using it. So much so that we decided to create several blogs on the topic. In the last 2 months we have seen Pinterest go from a small contributor of traffic to our website to the largest social media contributor of traffic, (larger than Facebook or Youtube).

We even wrote a 33 page Ultimate Marketers Guide. . .

If you’re interested in this topic, you can find all of it here: (And a quick note, we decided to blog about this topic “outside” of Liberty Jane Partners so more people could have accesss to the information. To get the guide, you will need to enter your email address, and you’ll be on an email list specifically related to Pinterest Marketing. Let us know how Pinterest is working for you . . .

Pinterest Zooms Past Etsy

Pinterest Zooms Past in site traffic…

Here is the ComScore pageview graphic:

Screen Shot 2013-10-06 at 7.49.22 AM

This is a remarkable accomplishment. The average pageviews per user per month in October was a staggering 128. So despite having a relatively small online user community of just 3.3 Million unique visitors in October, they were able to generate 431 Million pageviews. For a site that is in private beta, with only 3.3 million unique users, again, that’s remarkable. If you do the math… If they scale to 100 million unique monthly visitors in the near future, and this level of pageviews holds up, they will be one of the largest sites online with almost 13 Billion pageviews a month. That would put them in the league of Amazon and Facebook. Will it happen? Only time will tell. You can read more about this growth story at

Pinterest Q&A

Pinterest Q&A With Jason & Cinnamon:

Q: What is Pinterest?

Pinterest is a social network styled website that allows users to create pinboards by ‘pinning’ pictures or video that they find visually interesting. Simple right? You ‘pin’ pictures (or video), and organize your items into digital pinboards. People follow you, and ‘repin’ what they see to their boards. It’s an online version of a craft room concept. And it’s insanely popular with scrapbooking enthusiasts.

Q: So why is this site so popular?

If you’re a visual learner, and enjoy seeing beautiful items, you’ve grown accustomed to an Internet that is full of, well, crap. And on that rare occasion, when you did stumble upon a beautiful picture, you didn’t have a simple way to save it forever. You could always add it to Facebook to share it with your friends, but after a day or two, it would be lost in your feed like an old memory. Pinterest solves that problem with a simple to use interface & tool kit.

Q: This idea sort of sounds familiar, is it really a new?

There are lots of image sharing sites, we use Photobucket and Flickr to run our business, but Pinterest is different than those image hosting sites. And, if you’ve tried to use Google image search to find an interesting picture, you’ll be familiar with seeing mediocre imagery at best, and sometimes semi-crude and unrelated images. You search for red apples and see pictures of random visual garbage.

Q: Why is Google image search so bad, and Pinterest so good?

In a word, Google Images is un-curated. Curators take care to only include images that are spectacular. Pinterest was designed to be an online tool for visually astute curators. We can all benefit from their eye for perfection. And from Pinterests visual search functionality.

Q: Is there a marketing opportunity in the use of Pinterest?

Yes – for sure. We are already seeing Pinterest traffic show up regularly in our “top 10” referring websites to www.libertyjanepatterns. And we expect that to explode as we start to develop our own content in Pinterest. You can also list items in Pinterest as gifts by simply including a dollar sign ( $ ) in the item description.

To see our pinterest page go here: