E-Commerce Resources For Artists & Crafters By The Liberty Jane Clothing Team
This is a continuation of our Pricing Power – 10 Proven Pricing Principles posts. See the prior post, #1 and #2 here.
Pricing Principle #3 – You’ve Got To Align Your Pricing Strategy With Your Marketing Strategy
[ This post has been truncated so that the full collection of pricing principles can be placed on the Kindle platform as Craft Pricing Power. For the spring of 2014 you can download it for free on the last Friday of every month. Get it here. ]
This is a continuation of our 10 Proven Pricing Principles articles. If you missed the first principle, (You Need A Pricing Strategy), read about it here.
Pricing Principle #2 – There Are No Winners In A Price War!
[ This post has been truncated so that the full collection of pricing principles can be placed on the Kindle platform as Craft Pricing Power. For the spring of 2014 you can download it for free on the last Friday of every month. Get it here. ]
Hi everyone,
Happy 2014! I hope you are ready to have a fantastic year!
In December I polled our Liberty Jane Partners (roughly 1,300 people) and asked them what topic or issue they wanted me to focus on more as I work on blog posts and ebooks.
The topic that got the strongest vote was – pricing. So I’m finishing up a brief ebook about it. But rather than just publish the ebook, I thought I’d put out the entire thing and ask for your feedback & commentary. Then when all the chapters are released – I’ll consolidate all of it into an ebook, (which I plan to give away for free).
So – here is the introduction and the first principle. Over the next few weeks I’ll put out all 10 principles for your review and input.
Pricing Principle #1 – You Need A Pricing Strategy. There are three common strategies to choose from.
[ This post has been truncated so that the full collection of pricing principles can be placed on the Kindle platform as Craft Pricing Power. For the spring of 2014 you can download it for free on the last Friday of every month. Get it here. ]